Kiwi men love their coffee most of all
There has been a recent survey by Canstar Blue in assessing coffee consumption and the findings which have received attention in the press are rather surprising. Why? What is so unusual about the results of this survey of coffee machines?
In simple terms, it seems that the men of New Zealand are much more partial to partake in coffee-drinking than their female counterparts in the country. The difference is actually rather striking. Forty percent of men, it was discovered, consume more than five cups of coffee on a daily basis.
According to the survey, only 17% of women consume such a quantity. These results indicate that men in the country imbibe over twice the amount of women each day. That is quite a differential!
It was also shown that Christchurch has a particularly soft spot for coffee. The survey showed that 35% of the locals drank over five cups. In Wellington, however, this figure dropped to 13% on a daily basis.
It seems that overall, there is a huge Kiwi support of coffee. When asked how much they were likely to spend on a coffee machine, again the population gave strong indications that they put their money where their mouth is. Almost one fifth (18%) said that they had spent over $1,000 on a coffee machine and 28% of the coffee lovers who lived in the capital were most likely to purchase top models.
It seems that ethics is also taken into consideration when deciding which coffee to buy. A hefty 40% said that they prioritised Fairtrade Coffee.
Photo: limaoscarjuliet